One 2-minute (often unconventional) podcast marketing idea every weekday to help serious podcasters punch above their weight and create a ridiculously profitable show as a small but mighty solopreneur, creator, or marketing team.
✊ This podcast stumped me
345 WORDS | READ TIME: 1.3 MIN Hi friends, Well, it finally happened. I suppose it was only a matter of time, but that doesn't make it any easier to admit. Here goes: This week, my co-host Justin and I sat down to roast the podcast of one of our listeners. It's a history podcast, History of the Germans that is several years into what will surely be a decade long project to chronicle the history of the German people in podcast form. The roast started well. We noticed some weirdness with one of the graphics and offered some tweaks to the description. But that's where the wheels began to fall off. Because despite our well-trained eyes keenly looking for something, anything to tear into and rip apart... we could scarcely find anything. Maybe we're getting rusty. Maybe the coals beneath the grill had turned cold. Or maybe, Dirk, host of History of the Germans, is just doing a whole lot of things right. I suppose that might account for the 1,000+ ratings in Spotify 🤔 That's not to say we let him off the hook completely. Despite his success, there is one major issue that is likely losing him subscribers. Not to mention a mountain of untapped potential in his website. But for the most part, these week's roast (if you can call it that) is a case study in how to create a highly compelling show with significant potential for growth. 👉 Watch the roast on YouTube or listen in your favourite app. In this roast, we cover:
If you're feeling brave enough to submit your own show for a roast, here's how to do it:
Have a great weekend, and as always...
|
Scrappy Podcasting
Jeremy Enns
One 2-minute (often unconventional) podcast marketing idea every weekday to help serious podcasters punch above their weight and create a ridiculously profitable show as a small but mighty solopreneur, creator, or marketing team.
This issue is presented by: One of these 3 shows... but which? 808 WORDS | READ TIME: 3.0 MIN Hi friends, Yesterday we explored the first three traits, practices, and techniques great interviewers employ to create memorable, deeply resonant episodes. Today we’re building on those with another 3. As a reminder, you can find the previous installments of this practical guide to better interviews here. Oh, and if you’ve found this guide useful so far, I’d super appreciate you sending it to...
This issue is presented by: One of these 3 shows... but which? 1,165 WORDS | READ TIME: 4.4 MIN Today we’re venturing further on our odyssey exploring what it means to be a great podcast interviewer. If you’ve missed parts one and two, where we broke down what makes a great interview from a listener’s perspective, you can find those here. Today, we’re going to dig into the first three of ten specific traits, practices, and techniques you can adopt to improve your own interviews. But before we...
This issue is presented by: One of these 3 shows... but which? 388 WORDS | READ TIME: 1.5 MIN Hi friends, Michael Jordan. Simone Biles. Wayne Gretzky. Every so often, someone comes along who—while on the surface is playing the same game as everyone else—is clearly operating on an entirely different level. In sports, it's easy to spot these people. In fact, it's impossible to ignore them. When it comes to podcasting, however, and more specifically podcast marketing, it's almost impossible to...